2013 Detroit Auto Show - Toyota Corolla Furia Concept Reveal

As the name “Furia” suggests, this concept vehicle has a “ferocious” look and a “fury” of energetic design elements.

There are a lot of words designers use to describe it, but just let me say it’s a great looking car.  And I’m sure it will cause some surprise from those who may have preconceived notions about the future of Corolla.

The Furia is a dynamic compact-sedan interpretation, with short overhangs to emphasize a long wheelbase.  Furia is designed around a theme that uses pure and simple surface elements to create a confident, more decisive appearance.

It features a dramatically swept windshield, sloped roofline, pronounced fender flares, and a blazing custom color I call “Fuego Furioso.”

After the sizzling color catches your eye, the aggressive front fascia dominates with a blacked-out grille and carbon fiber lower spoiler.  The carbon fiber treatment extends down the rocker panels and rear valance, finishing with an attention-grabbing rear spoiler.  The ultramodern, yet aggressive, 19-inch alloy wheels are pushed out to the corners to enhance the Furia’s stable stance.

Sculpted front LED headlamps and rear composite LED taillights give the vehicle a technologically advanced image.

While Furia is clearly focused on the exterior, our designers are also pushing the envelope on interior styling that will surprise a lot of people, with roominess, comfort and premium materials.

It’s only a concept, but the Corolla Furia sends a clear message where we’re going in the future.
Not only will the styling be more expressive, but it will also reflect our overall approach to the compact segment in every way.

As the Furia name might imply, we’re “furiously” working on future products, so our customers can “go places” in style, comfort, safety and connected to their world.

Thanks again for joining us today. 

courtesy of pressroom.toyota.com